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The grand challenge of employment

Robert Reich, professor of public policy at the University of California—Berkeley, contends, “We need 125,000 new jobs per month simply to keep up with the growth of the American population seeking jobs.”

Rick Nelson, Editor-in-Chief -- EDN, August 26, 2010

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xxricknelsonThe employment situation in the United States took another hit in July, with the Bureau of Labor Statistics reporting a drop of 131,000 in nonfarm-payroll employment. The Bureau reported that 6.6 million have been jobless for 27 weeks or more, and 8.5 million are working part-time despite wanting full-time employment. If there is good news, it’s that much of the employment decline represented the layoff of temporary government census workers. Private-sector payroll employment increased 71,000 over the month, with 36,000 of that number representing manufacturing jobs.

As Robert Reich, professor of public policy at the University of California— Berkeley, notes, however, “We need 125,000 new jobs per month simply to keep up with the growth of the American population seeking jobs.” Clearly, a new golden age of manufacturing in the United States is nowhere in sight.

To former Intel executive Andy Grove, that fact is seriously bad news. He contends that a nation’s manufacturing prowess is the key to its ability to innovate. Start-ups alone cannot continue a cycle of innovations (Reference 1). Start-ups are wonderful, Grove writes, but what should follow “that mythical moment of creation in the garage” is equally important, as companies learn to scale up to mass production. Scaling, he says, is “necessary to make innovation matter,” but, unfortunately, it’s no longer happening in the United States. He cites personal experience with failure to scale, pointing out that Intel’s hesitancy to expand production of memory chips enabled its offshore competitors to dominate the market.

The 
grand challenge of employmentGrove notes that Intel did not repeat this mistake with microprocessors. To help other US companies avoid the same pitfall, he proposes strong medicine, including taxing the products of offshore labor, dedicating the proceeds to companies that will scale up their US production facilities, and creating jobs that can absorb the increasing numbers of people entering the US work force.

If—absent Grove’s strong medicine, which Congress seems unlikely to soon administer—the manufacturing-employment outlook is bleak, prospects for EDN readers should be considerably better, according to speakers at National Instruments’ NIWeek event, which took place this month in Austin, TX. Keynote speaker Michio Kaku, PhD, a theoretical physicist and TV personality, said that the future is bleak for middlemen, agents, tellers, brokers, and anyone performing repetitive tasks but that the future is bright for artists, leaders, creative people, and intellectual workers of the type who attend NIWeek.

During a panel discussion, NI executives painted a similarly bright picture for engineers. James Truchard, PhD, president, chief executive officer, and co-founder of NI, commented on recent corporate failures, from the tragic BP oil spill to the nearly comical “antennagate” problems of Apple. Such cases, he said, stem from a lack of healthy communication up the chain of command—which can lead to situations in which safety takes a back seat to the bottom line, as in BP’s case, or in which aesthetic concerns outweigh performance issues, as in Apple’s case. The consensus seems to be that corporations need to foster an environment in which engineers can have a stronger role in challenging the decisions of dysfunctional management.

As Jeff Kodosky, co-founder and fellow at NI, put it, “Engineering is the only solution to the grand challenges we face. Those challenges can be solved only by engineers.”

The NI executives aren’t seconding Grove’s prescription. “I believe the world is flat, and we must compete on a global basis,” said Phil Hester, senior vice president for R&D at the company. And that idea pertains to engineering as well as manufacturing, he added, with the sun never setting on dispersed teams of innovators. Alex Davern, chief financial officer and senior vice president of NI, said that the goal should center on eliminating low-value jobs and on driving investment that increases the standard of living for everyone.

As the various executives explained, there are no shortages of grand challenges for engineers to solve—from perfecting fusion to safely extracting shale gas. Add to that the challenge of providing meaningful employment for laid-off workers who will never become certified LabView programmers. Let the work begin.

Contact me at richard.nelson@cancom.com.



 Reference
  1. Grove, Andy, “How America Can Create Jobs,” Bloomberg Businessweek, July 1, 2010.
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