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Ed SperlingOffering news and business analysis for the design engineer, Managing News Editor Suzanne Deffree filters the electronics industry's developments and trends to explain how what's happening in the board room today can impact the tech innovation of tomorrow.



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Tuesday, March 24, 2009

TSMC, UMC end unpaid leave: Finding lemons to make lemonade

Mar 24 2009 12:43PM | Permalink |Comments (5) |


Here in NY, I have a small lemon tree tossed in-pot into my backyard. It's a house plant that's been bred to only grow to 5 feet in height maximum and that, due to my lack of a green thumb and any basic gardening skills, was left outside all year, un-watered for several months. Forced to suffer a long harsh east coast winter, it has lost all but a few leaves that are now brown, wind torn, and that crumble when touched.

Yet somehow -- perhaps insulated from the cold by the leaves and mud collected on its base, perhaps nourished serendipitously with snow and rain, and natural helpers like earthworms and rich soil -- this lemon tree is now once again showing buds. 

Were this a plant native to a NY-like climate I would not find this surprising. Evergreens, for example, thrive unattended in the cold. Lemon trees, however, are west coast, sun-loving, warmth-needing trees that tend to struggle even under the best of east coast circumstances.

This March 24th, it's officially spring and looking back at late November through mid March, this past winter was one of the worst in a long while here and easily one that could be compared to the economy: cold, stormy, dark with this never ending feeling of seasonal despair (at least from my cooped up point of view).

And like this lone lemon tree, once tossed aside and thought to be done for, we are starting to see signs of a spring rebirth in the economy and our semiconductor industry.

The Dow has had some solid days this month. A report out from the Consumer Electronics Association this morning suggested consumer confidence is on the rise again. And, while companies continue to trim jobs, I've noticed more and more people are calling to see if they can use me as a reference for coming job interviews than those calling to say they've been laid off -- a refreshing change from the dozens of calls from tech sector professionals I received in January alone saying they were let go.

Specific to the semiconductor industry are reports out of Taiwan this week stating that the top two foundries, TSMC and UMC, have ended or are ending their unpaid leave actions. Reports say UMC ended the policy in mid March and that TSMC will do so on April 1.

Both of the foundries had inflicted unpaid time off, cost-cutting policies on their manufacturing employees toward the end of Q4 as the economy's downturn deepened and demand from across the globe seemed to be nonexistent.

Now the two rivals are each reporting quick orders from customers, especially from the mainland Chinese market, that have spurred production demands. Indeed, TSMC even raised its Q1 estimates on the claimed demand increase earlier this month.

The handful of Taiwanese reports each raise the question, "has the semiconductor industry hit its bottom?" in one form or another, as manufacturing is a good gauge of usage and demand. Here, TSMC Chairman Morris Chang cautiously says no, warning that he believes the US economy won't improve until the end of 2009/early 2010 and that he "hopes Taiwan's economy will recover earlier."

I agree with Chang's sour caution, but still see the revoked policies as reason to celebrate in this climate. This economy hasn't become about turning lemons into lemonade as much as it is now about finding the lemons and looking for budding signs of life.

Just as I don't expect my 401k to miraculously return to its pre-November stature and only a fool would expect TSMC, UMC, or any other industry company to show strong revenue growth in 2009, I don't expect to make lemonade this year from my tree's produce. Odds are that there won't be enough lemons to juice. But I'll collect what I can this summer, bitter as they will most likely be, and squeeze what I can out of them before I more vigilantly attend to the tree this coming fall, now not carelessly assuming fruit without effort.

Are you seeing signs of life out there or is it still a frozen tundra from your standpoint? Share your thoughts on this economy's sweeter spots below.


Reader Comments



at 3/24/2009 2:55:51 PM, Meredith Poor said:
I live in San Antonio and work in Austin. This area looks, on the surface, untouched by any economic consequence. The shopping districts are jammed in the evenings and the freeways are impassable, and the apartments that I could get on no notice whatsoever in January are now all booked up. The only people in trouble around here are car dealers.



at 3/24/2009 3:11:09 PM, IBMer said:
I agree with the above comment. So long as you don''t sell cars you are ok here (I am in N.Y. too). Thanks for the cheerful article Suzan. I appreciate your take on finding a bright side.



at 3/25/2009 6:05:11 AM, zenovia said:
Recession, depression does not mean 100% unemployment. If some people are still buying in these times and not saving money or paying debt... too band for them. To hide the head in sand is not wise. To be optimistic is good. An ounce of prevention is better. To think that there are islands of "no problem, do not worry, be happy" is not wise. Local and short term thinking brought all these problems. The enormous debt and deficit will affect everyone. Sooner or later. Most likely our children. If Jesus will not return until then.



at 3/27/2009 8:36:12 AM, KL said:
Recessions affect some people more than others, the more pessimistic you become the more panic you spread and the more people it negatively affects. The sky isn''t falling, so if you have no debt - or if you have controllable debt such as an afforable mortgage - why not spend money? If we all stopped spending money the economy would grind to a halt.
I think people should be optimistic, it would do the world a bunch of good.



at 3/30/2009 2:40:37 AM, Frequent Traveler said:
Things are moving in Asia: Shopping malls are packed everywhere. Cell phone stores have long lines in front. Car sales in China is up. IT show in Singapore hit record sales. Flights are getting filled. Recovery is in the horizon.

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