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Brian DipertEDN Senior Technical Editor Brian Dipert exposes, analyzes and
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Tuesday, June 9, 2009

Dispatches From Taiwan: Radio Waste

Jun 9 2009 12:19AM | Permalink |Comments (1) |


I just remembered an aspect of yesterday's meeting with E-Lead Electric that I forgot to mention in last night's post. One of the company's key business segments, as I told you before, involves in-vehicle DVD players and their associated front- and back-seat displays. For vehicles that aren't built in their destination country, E-Lead and its partner (the geography-specific subsidiary of whatever automobile company it's working with at the time) need to retrofit the vehicle at the port of entry. Keeping the vehicle bill-of-materials price as low as possible is key to minimizing import tariffs.

However, E-Lead is not able to obtain the vehicles radio-less; the only way the company can ensure that it has access to the necessary wiring harnesses is to order the vehicles with the cheapest-possible radio option pre-installed. The company subsequently removes the low-end equipment, replacing it with the full-featured DVD system...and then throws the original (and brand new, mind you) radio away. No radio = no wiring harness...with cost inefficiency like this, is it any wonder that automobile manufacturers around the world are having such fiscal difficulty of late?


Reader Comments



at 6/16/2009 9:52:06 PM, electric said:
Well, at least in Japan it is possible to order new cars, which are so-called "prepared for radio".
This means cables, and speakers are already installed, but there is no radio.

Same in Germany. Called "vorbereitet fuer Radio-Einbau".

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