Tuesday Funday: A Revisit Of Recent-Past PR Lunacy
Last Friday, I gave you a glimpse into my daily professional life by showcasing the wonderfully cynical work of a contract journalist named Steve O’Hear. I’d initially thought it was the verbatim transcript of his prior conversation with a PR peon, but further research reveals that he drafted the script (although, as movies sometimes claim, it was ‘based on a true story‘). Nonetheless, it was deliciously true to life, so my confusion is perhaps understandable.
True to life, too, is O’Hear’s follow-up clip:
This one’s more obviously based on an artificial screenplay, but it discusses an equally common issue I encounter, wherein a company holds most media outlets to an embargo date and time on news writeups but ‘looks the other way’ when a key online or print venue runs with the coverage early. Is it any wonder, ethics aside, that some journalists and ‘journalists’ ignore companies’ embargo demands?
Andy T commented:















