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DAC: VC panel

July 29, 2009

I went to Lucio Lanza’s panel session on how much it matters that VC investment for fabless semiconductor companies and EDA companies has dried up. The rest of the panel was Sanjay Shrivastava from Denali, Gunjeet Baweja from Needham and Shishpal Rawat from Intel Capital.

And VC money has dried up. It now costs $50-100M to design a brand-new chip and get it to market and then, if you are  lucky, you have a fabless semiconductor company that might get bought for $50-100M. The numbers just don’t work. It’s a similar story, but with lower numbers, for EDA companies. There hasn’t been a new EDA company funded by VCs for 3 or 4 years (just a few follow-on investments).

That huge $50-100M design cost is both terrible (nobody is funding chips) and an opportunity (it’s worth a lot to reduce it). It reminds me of the two shoe companies that sent their top shoe salesmen to Africa when shoemaking was first automated 100 years ago. The first writes back: “no opportunity here, they don’t wear shoes.” The other writes back: “enormous opportunity, they haven’t started wearing shoes yet.” Clearly one enormous  opportunity in EDA is to reduce that $50-100M cost to $5-10M. To remove the $2M/month for a year cost of verification for a chip. To halve the design cycle.

There’s also the aspect that nobody knows what will happen to cause an upturn in the semiconductor customer base, the health of which is pretty much a prerequisite to a healthy EDA industry. As Lucio said, “Discontinuities are not forecast, they are only taken advantage of.” Nobody forecast the cell-phone market, Cisco, the PC, DVRs, video-games etc. But lots of money was made bringing entire ecosystems into existence to deliver them. Who knows what will be the next cell-phone?

The panel all seemed to think it was a good time to start a company. Clearly just as much innovation happens in a downturn, so in that sense it is true. Working in small innovative companies is always fun, but I think that there has also to be the chance of financial reward to make it attractive versus working for a big more secure company at a higher salary. Shishpal thought you should do it simply for love of innovation and technology, but the rest of the panel (and I suspect most of the audience) thought that this was unrealistic.

Or else, instead of the chance of making a significant capital gain we should all go and work in the public sector and have great retirement benefits anyway, paid for out of everyone else’s capital gains.

The bottom line is that the only way to really make an EDA company work today is to bootstrap it. Denali is proof that it is possible to build a full-scale company this way. More likely is to keep the company so small that even a $15M exit is attractive. But I question whether a company built this way is going to make an enormous dent in the cost of design. It is possible to develop a little piece of incremental technology this way that fits in the normal flow. I’m not sure it is possible for a handful of people to create technology that completely disrupts the way design is currently done.

Posted by Paul McLellan on July 29, 2009 | Comments (7)

August 6, 2009
In response to: DAC: VC panel
Dave Kelf commented:

Well ?Realworldguy? (cowardly move throwing insults from a anonymous name), I can take some committee responsibility for putting this panel together and asking both Shishpal and Gunjeet to be on it. Shishpal has been behind more EDA investments and seen more successes and failures than almost any other investor - and yes, he is a investor. Gunjeet has consulted successfully for many small companies and had great success in driving their recovery. I would suggest that they are very qualified to talk on this subject. Why don?t you tell us why you feel qualified to disparage these guys, whose history you couldn?t even be bothered to check.


August 3, 2009
In response to: DAC: VC panel
Ramesh commented:

>>Which EDA companies "build a better burger"? Start out with guys like Apache, Oasys, Atoptech, Extreme. Wow...that is some grandiose comment considering that all of them are point tool companies !


July 30, 2009
In response to: DAC: VC panel
Real World Guy commented:

Lucio & Sanjay have done it before. The other two guys have zero experience creating ANY value. Why committees put them on a panel is baffling. Shishpal is not Intel Capital. He is in the Intel Design Technology group - he is an ex-technologist long ago, definitely not a venture investor. Needham guy is also ex-Intel grunt. If EDA is dead, why aren't these two dinasours extinct?


July 29, 2009
In response to: DAC: VC panel
EDA Dude commented:

VCs will wait if a innovation and a disruption is there, along with a track record of execution and a sound business model. I can't point to tons of crappy companies who have gotten multiple rounds of funding. The problem is, most companies are not distrupters. They think they are, but they aren't. Most startups get so caught up in their "cool idea that worked for them while they worked at IBM/Lucent/LSI/etc" that they forget they have to actually market something to a wide audience and the customers have to think its life changing.


July 29, 2009
In response to: DAC: VC panel
jimmymac commented:

5 years is not enough time to create disruption. The life of a patent is not. Steam engines, radio, TV, FPDs, microprocessors, etc all took longer than five years (and longer then the original patent) to take hold. VCs do not have the patience for real innovation. They want an exit at the earliest possible moment at the highest possible valuation. None of this can happen in five years.


July 29, 2009
In response to: DAC: VC panel
Ian Getreu commented:

It is possible for "a handful of people to create technology that completely disrupts the way design is currently done". (Margaret Mead: Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has). What is needed, though, is sufficient time (and funds) to allow the change to seep through to the point that you can make money. It takes at least 5 years for a new technology to be accepted - even if it is obviously magnificent. If the VCs do not commit enough funds to make it through, it can result in the heart-breaking death of potential earth-shakers.


July 29, 2009
In response to: DAC: VC panel
EDA Dude commented:

Or maybe the problem is most of the EDA companies (especially startups) have a business model which makes no sense. Go around the floor at DAC. Look at all the companies with great ideas that, even if the idea pans out, will not yield a profitable company. Its like opening a restaurant... most speciality restaurants lose money. Its the burger joints which make a better burger which make money left and right. Look at all the DFM companies and point tool companies, and you can tell they will blow up. Which EDA companies "build a better burger"? Start out with guys like Apache, Oasys, Atoptech, Extreme.

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