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CEO pay

September 9, 2009

If you are an investor, what do you think the best predictors for success for a startup are? If you could pick only one metric, which one would you use?

Peter Thiel, who invested in both PayPal and Facebook so seems to know what he is doing, reckons it is to examine how much the CEO is paying him or herself.

Thiel says that “the lower the CEO salary, the more likely it is to succeed.”

A low CEO salary has two effects, both of them important. It means that the CEO is focused on making the equity of the company valuable, rather than attempting to make the company last as long a possible to collect a paycheck.

The second effect is that the CEO’s salary is pretty much a ceiling on the salaries of all the other employees and it means that they are similarly aligned.

The effect of those two things together means that the cash burn-rate of the company is lower, perhaps much lower, and as a result either extra engineers can be hired or the runway to develop and get the product to market is longer.

When Thiel was asked what was the average salary for CEOs from funded startups he came up with the number $100-125K. For an EDA startup, this seems pretty low since it is much lower than good individual contributor engineers. I have seen a report that an EDA or semiconductor startup CEO should be paid around $180K (plus some bonus plan too). On the other hand, maybe Peter Thiel is right. How many EDA and semiconductor startups have been that successful recently?

A good rule of thumb in a startup is that the more junior you are then the closer to normal market salary you should get. There are two reasons for this: you can’t afford it and you don’t get enough equity to make up for it. If you are on a $100K/year salary at market, you probably can’t afford to work for $50K/year. If you are an executive at a big EDA company making $400K/year you can afford to work for under $200K/year. If the company makes it, the vice-presidents in the company will have 1-2% equity, which is significant. The more junior people typically not so much (at least partially because they are that much more numerous) unless the company managed to bootstrap without any significant investment.

Thiel has a company, younoodle, that (among other things) attempts to predict a value a startup might achieve 3 years from founding. It is optimized for internet companies that have not yet received funding, so may not work very well for semiconductor or EDA startups. And guess one of the factors that it takes into account when assessing how successful the company will be: CEO pay.

Posted by Paul McLellan on September 9, 2009 | Comments (11)

November 4, 2009
In response to: CEO pay
George commented:

Counter intuitive it is directly proportional instead of inversely to Co performance. Why? Simple short-term actions impacting long-term survivability


October 1, 2009
In response to: CEO pay
TiMan commented:

CEOs from the top business schools are taught that quarterly return is the only meaningful measure of success, that the manufactured product is a byproduct of stock valuation, not the reverse; and that greed is the reason for business. They are taught to view work and technical skill with disdain. CEOs with pay multiples 4-5 times the employee average are probably more skilled in the company's product or service than those with 100x average pay. Read Kenneth and William Hopper's "The Puritan Gift" for more on this phenomenon.


September 14, 2009
In response to: CEO pay
V-Rex commented:

Garydpdx: point taken. The CEO's minions on the board would be another way to get a mindless board.


September 11, 2009
In response to: CEO pay
Richard Seyd commented:

To EDA-Graffiti Sir 12:45 11/09/2009 1) It is sometimes quoted by the defenders of huge bonuses that huge bonuses have to be offered/provided in order to align the interests of the CEO with that of the donor company; why? If the CEO candidate needs that sort of carrot to do his job, he is a greedy illegitimate bastard; such naked greed aught to bar him from the job of CEO. 2) Since when does organisational/leadership talent come only packaged with outrageous greed. There must be many equally competent candidates who subscribe to the principles of proper service in return for a salary: ? giving and not grabbing; i.e. earning a salary. 3) Why is the value-to-the-company assessment of such bonuses based on short-term view of the figures? Spectacular figures now are useless if followed by disastrous figures next week - R. Seyd


September 10, 2009
In response to: CEO pay
mildly angry scientist commented:

I watched a client company disintegrate as the board members bought Mercedes for themselves and squandered money on high priced "name recognition" talent instead of focusing on their product. I had to fight just to get paid when they started to run out of money. I've seen dozens of startups spend money on marketing and sales Executives years before they had anything to sell. I've come to believe that Venture Capital is rarely about products, value or technology anymore, it's about money people spinning a story, and trying to make it look good so they can dump the stock onto the market. I know plenty of good engineers, and agree good ones can do more than twice the productive work of average ones, but after about $150,000 it's more about ego in a small talent pool than talent. Ironically the person's ability to sell themselves is much more important than technical or managerial skills, especially for the few dozen executives I've met from companies like Oracle.


September 10, 2009
In response to: CEO pay
garydpdx commented:

Actually, V-Rex, it's not a matter of recent boards of directors losing their minds, but that they are installed as minions of the CEO. For example, what was discovered at the fraud trial of Conrad Black (installing one director not for her background as an economist, formerly with a large investment house, but because she was a shopping buddy of his wife). And agreed on your observations about Bill Gates ... what kept Microsoft on top was that their people at the top never lost their perspective of having a personal stake in the company's outcome. I would be interested in hearing of other examples of companies that kept to the mission, going from start-up to maturity.


September 10, 2009
In response to: CEO pay
V-Rex commented:

I think there is some truth to this because what you get is a lot of candidates who are in it just for the money beating down the door each time the board starts looking for a new CEO. It may be more a factor of boards of directors that fall for the conventional wisdom that you cannot get a good CEO without giving away the business. A company with a stupid or lazy board of directors is not likely to do well even with a good CEO. In my opinion, boards of directors have lost their minds in recent years. I think a founder like Bill Gates is entitled to get huge compensation because founders gambled that they were in the right place at the right time - they actually took personal risks. The rest of these folks are just hard working employees like the rest of us, but made choices that helped them get to the top - 5 times senior engineer pay Max!


September 9, 2009
In response to: CEO pay
SQLGuy commented:

It's a good discussion starter but the bottom line really depends on how the CEO is compensated in totality. If it is based on long term success (yes, very hard to implement, I get it) then the low salary is a pretty good motivator for the CEO. If the person is measure on a quarterly basis (thanks to the monkeys with Harvard MBAs on wall street), he's probably inclined to pump things up as much as possible and keep it pumped for as long as possible then move on to the next job just before the current company blows up. Stuffing channel partners, squeezing your best customers, making unprofitable long term deals for big short term revenue injection, etc.... Nothing we haven't seen a hundred times over. Apart from time, the actual metrics matter also. IMHO, it has to be a composite measure that includes actual revenue, profitability, customer and employee satisfaction, net value per customer, etc... Pure revenue alone is probably one of the worst measures if you care about long term success. Btw, Mr. Thiel is mistaken about CEO salaries being the ceiling. There are many companies with senior executives getting higher salaries than the CEO/President. Check out Microsoft, Oracle and the likes.


September 9, 2009
In response to: CEO pay
SFP commented:

The author has a point about burn rate vs runway, etc. And, I am certain that there is a correlation between the CEOs salary and the company following suit. However today, EDA startups don't offer enough stock options to employees to get rich. EDA startups must recruit the best people with specific domain expertise from mostly public companies. This is how salaries are determined. Acquisition is almost always their only exit option. There are few exceptions. The length of their runway aside, pressure from larger companies with competing in the same space also makes it a narrow runway. Lately, another factor is funding. With VCs running away from EDA these days, there is an argument that being privately funded gives an EDA startup a better chance to succeed.


September 9, 2009
In response to: CEO pay
David Pace commented:

A stock holder needs to know how much of the increased value of a company (stk price, cash etc) will go to the stockholders and how much will go to the execs. Doesn't mean much if my stock goes up 10 per cent where it could have gone up 50 per cent if it hadn't been watered down with exec bonuses.


September 9, 2009
In response to: CEO pay
AM commented:

"If you are on a $100K/year salary at market, you probably can?t afford to work for $50K/year. If you are an executive at a big EDA company making $400K/year you can afford to work for under $200K/year." Based on what? I've seen a few people jump from $100k to $30k successfully...not without a little pain, but they managed. On the other hand, I know other people who if they made $400k would not be able to handle even $50k less without losing houses, cars, etc. It's really all about a lifestyle people live. Some are conservative regaurdless of pay, others will spend as much or more than they make no matter how highly paid they are. When people decide to take a job or start their own start-up this is a personal choice that has to factor in and relates a lot to their own lifestyle vs. how much they want the company to succeed (which may indeed be a good indicator of company success), but even so how can the author of the article really judge what cuts in pay are or are not acceptable to everyone?

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