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Motorola looks to private equity as it replaces more execs

March 17, 2008

More of Motorola’s executives have exited the struggling company with the Wall Street Journal reporting this morning that Larry R. Raymond has replaced Steve Strobel as treasurer and that Stephen Nolan will oversee mobile devices in Europe, Middle East and Africa (EMEA), taking over the responsibilities from Mike Fenger.

Raymond is a private-equity exec who also held considerable tenure at Sears Roebuck and Co. Raymond’s appointment follows a similar move by Moto last month when it named Paul J. Liska, a private-equity exec who had also spent time at Sears Roebuck, as CFO. Nolan, meanwhile, was Motorola’s VP of sales for continental Europe prior to this most recent executive shuffle at the Schaumburg, Ill-based company.

According the WSJ, "the leadership changes are part of an overall plan to swiftly transform the senior executive team" at Moto. Indeed, the first three months of 2008 have marked major management changes at Moto. In addition to the CFO change and today’s changes, Ed Zander announced his resignation late last year and Greg Brown took over as CEO in January. Zander’s exit announcement was quickly followed by news that Padmasree Warrior, a top tech mind at Moto who is largely credited for the company’s Razr success, had left for Cisco. 
 
Normally such large scale executive changes are like a flashing neon sign pointing to poor upcoming financials, but unless you’ve been living in some ludite state for the last few quarters, you didn’t need such a sign. In just the last few weeks, Wall Street raider Carl Icahn has upped his stake in the company as he continues to pound on Moto’s boardroom doors for profits, and the company announced it is considering selling its mobile devices business, a major source of concern and losses. And this morning, Moto’s stock marked a new $9.12 52-week low.

It wasn’t so long ago that Moto was a shining star of the industry, introducing hot, must haves like its Razr handset. Brown has initiated attempts to recover, and his habit of looking for cost-cutter execs from the private equity realm has not gone unnoticed, but are the days of Moto technology advances and the accompanying profits lost forever? As Moto attempts to dig itself out of the deep, dark hole its finds itself in, continue to expect management changes, losses, and angry stockholders. Share your thoughts on Motorola below. 

–Suzanne Deffree, Managing Editor, News

Posted by Suzanne Deffree on March 17, 2008 | Comments (14)

April 10, 2008
In response to: Motorola looks to private equity as it replaces more execs
CHRIS commented:

The decline of the devices business is down to a) Ron Garriques taking his eye seriously off the ball regarding product development and b) Zander's overall lack of enagagement. Garriques messed up big time and if Zander had been more switched on he'd have realised in enough time to minimise the damage.


April 7, 2008
In response to: Motorola looks to private equity as it replaces more execs
HMH commented:

I Know Padmasree and she is brilliant and a team player who was probably snuffed out by Moto politics!


March 28, 2008
In response to: Motorola looks to private equity as it replaces more execs
Wizard commented:

Moto has been dwindling for years. Modern management only looks for the quarter. They blamed other sectors for their woes. Presently they can design the plastic case for the phones. Everything else is outsourced.


March 26, 2008
In response to: Motorola looks to private equity as it replaces more execs
Alpiner commented:

Moto?s problem in cell phone is it failed to catch up with the competitions. Nokia caught the trend, moved the cell phone digital while Moto?s held on to analog. While Europe came up with GSM standard, the AT&T Lucent, Moto and Qualcomm were fighting with different standards and technologies such as TDMA, CDMA. It caused tremendous delay and money.


March 18, 2008
In response to: Motorola looks to private equity as it replaces more execs
Ron commented:

Look back at Motorola's cellular phone history... First the "brick" phone, then the MicroTAC, then the StarTAC, then the RAZR... it takes them a few years to come out with "killer" products, in between which they dawdle, find excuses, develop more ho-hum products, then... voila, another killer product! They have never had a steady stream of innovative products, so why would we expect another killer pdt from them so quickly?


March 18, 2008
In response to: Motorola looks to private equity as it replaces more execs
MLC commented:

Moto's woe comes from no one at the top listening to the techs at the bottom who tell them too much crap in a phone is not a good thing and from a p--- poor sales group who have no clue how to execute the marketing department?s strategy. It?s that simple.


March 18, 2008
In response to: Motorola looks to private equity as it replaces more execs
MLC commented:

Moto''s woe comes from no one at the top listening to the techs at the bottom who tell them too much crap in a phone is not a good thing and from a p--- poor sales group who have no clue how to execute the marking department?s strategy. It?s that simple.


March 18, 2008
In response to: Motorola looks to private equity as it replaces more execs
seamlessmobility commented:

It is widely known that the RAZR was developed prior to the tenure of Zander and Warrior. They had the RAZR fall in their laps when they started. During their tenure they produced the products that are currently being sold and are responsible for the current state of the company.


March 18, 2008
In response to: Motorola looks to private equity as it replaces more execs
Al commented:

MOTOROLA used to be a great company but alas, they went the way of RCA which is only a name now. Once Motorola sold its analog line to ON Semiconductor and it processor and sensor line to Freescale they became a paper company that was trying to make a few people rich. These business dummies do not realize that they need to manufacture and make the products they sell.


March 17, 2008
In response to: Motorola looks to private equity as it replaces more execs
laura commented:

Moto became the way it is partly due to lack of discipline. After the Razor success, people, especially managers started fighting for power instead of focusing on business.


March 17, 2008
In response to: Motorola looks to private equity as it replaces more execs
d_dog commented:

Who are best bets to aquire MDG and compete with Nokia? We know someone from Redmond already spent their cash. Anyone from Canada or Sweden on the list?


March 17, 2008
In response to: Motorola looks to private equity as it replaces more execs
W17053 commented:

These "private-equity exec's" seem to be coming from companies that became weak after they came on-board, bought-out by someone else, then the "private-equity exec's" move-on. Next thing you know, K-mart will be running the cellular Division: who would have thought K-mart would ever own Sears?


March 17, 2008
In response to: Motorola looks to private equity as it replaces more execs
moto_ms commented:

I''d also be interested in hearing the basis for describing Warrior as "a top tech mind at Moto"??


March 17, 2008
In response to: Motorola looks to private equity as it replaces more execs
moto_chs commented:

I have never heard Padmasree Warrior credited with the success of the RAZR, where did you get that from? You can read her wikipedia page for a more realistic description of her contributions to Motorola

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