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Editorial Opportunities

A guide for marketing and public-relations professionals

EDN offers a diverse range of editorial opportunities, both in print and online. This page is intended as a guide for marketing and public-relations professionals who wish to interact with EDN's editors. Below you'll find details on all of the ways you can contribute to EDN and EDN.com.

Key links:

EDITORIAL OPPORTUNITIES

FEATURE ARTICLES

Staff-written features: In-depth technical articles, written by EDN's engineer-editors and experienced technical journalists, listed on the editorial calendar, cover critical technologies and design trends, with a focus on providing valuable ideas and tips engineers can use to perfect their designs. EDN's editors augment their no-nonsense, hype-free insights with expert voices from the engineering community. Informative schematics, tables, comparison charts, and photos round out the package.

To contribute, please contact the authors listed on the editorial calendar. We publish the calendar with general topics at the beginning of the year. As the editors narrow down on specific article concepts, we  immediately posts the details, complete with author contact information.

Contributed features: EDN is always looking for "how-to" technical articles on specific topics from experts in the industry. Contributed articles appear in print whenever possible, and we publish many more online.

For everything you need to know about contributing a technical article, please see Writing technical feature articles.


DESIGN IDEAS

In Design Ideas, EDN's most popular section, engineers share their own innovations and problem-solving circuit designs. EDN pays $150 for published entries.

For details on submitting a Design Idea, read about Contributing Design Ideas.


NEWS

EDN publishes a constant stream of both business and technology news. All news appears online first, and then may be selected to appear in the print edition's "Pulse" section.

To make your news heard, meet our editors and learn about their news/technology beats, then approach them with appropriate announcements and news possibilities.


NEW PRODUCTS

EDN publishes a constant stream of brief product announcements covering ICs, microprocessors, embedded systems, EDA tools, test-and-measurement products, computers and peripherals, components, power sources, and more. Online, these writeups appear in the EDN Product fEEd. Meanwhile, each print issue, contains a subset of these products, as well as Showcase sections that highlight a particular type of product (see the editorial calendar for details). If you're targeting one of the print sections, we suggest a leadtime of eight weeks.

To contribute, meet our editors and learn about their technology beats, then approach them with appropriate announcements and news possibilities.


VOICES

EDN highlights and interviews an engineer or executive who has made significant technical contributions. Guided by an editor's questions, each interview subject discloses anecdotes and insights and describes his or her unique accomplishments. Voices appears online and in alternating print issues.

We welcome suggestions about interesting interview subjects. Contact: edn.editor@reedbusiness.com


TALES FROM THE CUBE

In Tales From The Cube, engineers describe their most trying design challenges and how they overcame them. A one-page narrative, Tales recounts problems EDN readers solved despite incredible difficulty. The section appears online and on the back page of every print issue.

EDN welcomes tales of woe and triumph. Contact: edn.editor@reedbusiness.com


PRYING EYES

In Prying Eyes, we peer inside an end-user consumer gadget, a reference design, or any other interesting electronics-enabled thing we can get a good look at. Unlike your average bill-of-materials teardown, Prying Eyes aims to illuminate the tough design decisions the engineers responsible for the design had to make. In addition, it reveals the key enabling technologies that are driving high-volume products in the consumer, communications, and computer markets. Prying Eyes appears online and in alternating print issues.

EDN welcomes suggestions about products that are worth deconstructing. Contact: edn.editor@reedbusiness.com


COLUMNISTS

In addition to columns by its own editors, EDN also features the following regular columns from highly respected engineering authorities. The columns run on a rotating basis.


GUEST OPINIONS

We accept standalone columns from industry experts, for publication online and (rarely) in print. If you have an idea for a column, please contact edn.editor@reedbusiness.com


DIRECTORIES

Our comprehensive Microprocessor Directory and Digital Signal Processing Directory appear in print once per year, but their true home is online, where they serve as ever-present, go-to resources for engineers seeking the best approach for their current or next design project.

Contact: Robert Cravotta. Technical Editor


VIDEO

EDN Tech Clips features several video channels that welcome contributions. From full-fledged Video Design Ideas to simple whiteboard-talk tutorials, we're always looking for non-marketing clips that provide useful information to engineers.

If you'd like to work with us to create an exclusive video clip on a relevant topic, please contact edn.editor@reedbusiness.com, EDN.com editor-in-chief.
If you have ready-made, non-exclusive clips that you would like to distribute on EDN.com, you may use our video-upload mechanism.


BLOG

If your company/client has an engineer or executive who has vast knowledge, strong opinions, time, and a willingness to commit to serving the industry rather than just his or her own company, EDN will consider giving that person a blog on EDN.com. The potential blogger has to be willing to post at least three to five short items a week that would be interesting to the EDN.com audience. The posts cannot in any way be advertisements for the person's company. For an idea what we're talking about, see "Leibson's Law." Although the author, Steve Leibson, works for Tensilica, he turns out a stream of thought-provoking posts that provide valuable information on a wide array of engineering-related topics.

If you think you have someone who has what it takes, contact edn.editor@reedbusiness.com.


POST YOUR OWN PRESS RELEASES, EVENTS, AND REFERENCE DESIGNS

Use EDN.com's self-service pages to publicize your press releases; upcoming trade show, conference, or seminar; and new reference designs. Fill out a simple form to submit your information. Your post will be vetted by an editor, then, assuming it is appropriate, added the site. We then sprinkle links to your event, press release, or reference design throughout the site.

Note: Posting your press releases does not necessarily mean our editors will see them. Please see "To whom should I send my press releases" in the Frequently Asked Questions list above.


INNOVATION AWARDS

EDN's annual Innovation Awards honor outstanding engineers and product innovations.

Details: www.edn.com/innovation


HOT 100 PRODUCTS

Every December, our editors look back on products they’ve covered over the previous year, both in the print pages of EDN and on this Web site to select the EDN Hot 100. Though 100 products will receive our kudos, this special feature is not a new editorial opportunity; there is no nomination process. If one of our editors reported on your product over the past 12 months, and if he or she thought your product was one of the best and brightest of the year, it has a good chance of making the cut. If not, keep innovating, and there’s always next year!

Contact: Follow the guidance under "News and New Products" (above)


RESEARCH UPDATES

Research in university and corporate labs sets the pace for future developments and true innovation. Research Updates, appearing online and in alternating print issues, assesses recent developments that affect, impress, or simply inspire designers.

We welcome suggestions about significant lab developments. Contact: edn.editor@reedbusiness.com

FAQ

To whom should I send press releases?

Please get acquainted with our editors and spend some time learning about their areas of coverage, then send your release to the appropriate editor.

Getting your release into the hands of the correct editor covers all the bases: It ensures that your information will be considered for the EDN Product Feed, longer-form coverage in our News, Business, and Design Centers, and the print edition of EDN.

We know you'd like a shortcut, but there's no easy way to do this; to get results, you need to familiarize yourself with what our editors write about. Understand their needs first, and you're that much closer to getting coverage. Anyway, that's why they pay you the big bucks, right?

Finally, you can use our Press Release submission form to post your release on EDN.com's press releases section  (subject to vetting). This does not necessarily ensure that our editors will see your release, but it doesn't hurt.

Should I send my release to all of the editors?

Not advisable. Our editors cover beats, so in all likelihood only one would even consider your release. Plus, we get grumpy when we discover that more than one of us has been spending time on the same thing. You wouldn't like us when we're grumpy.

Did you receive my release? Will you use it? When will it run? Can I get a copy of the magazine when it runs?

We probably received it, but it is difficult to track the many we receive; we don't log them all in as they arrive. We may use it; it depends on many factors. Generally, we are unable to say when it will run. We are unable to send you a copy of any coverage, but all of our content is available free on this Web site, and there's always our reprints service.

Will you sign a nondisclosure agreement?

Our legal department prohibits us from signing such agreements, but we can and do honor embargoes. In fact, the earlier in advance that you can get information to us, the better. Note: A couple of hours does not count as "early." If you think you've got killer information that deserves to lead the news section in the print edition, we'll need it several weeks in advance. Even for online coverage, we like advance information and the ability to give it the time it deserves before publication.

We'd like to meet with the editor in chief, executive editor, and three technical editors. Can we get a group of your editors together to meet with us?

Generally, it's unnecessary to meet with more than one editor or staff member.

I have a question that's not answered here.

Did you read this entire page? If so and you still don't have an answer, please feel free to contact us.

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